Female consumer marketing
We specialise in helping clients connect with female consumers.
Launched in 2005, we were the first UK agency to target the female segment.
We have created tools to maximise the female opportunity - based on a fusion of brand thinking, academic research and real life results.
Click here to request examples of our bespoke approaches.
Values like independence, flexibility, collaboration, intuition guide the way we work, both together and with clients.
Many companies are beginning to realise that they have never properly understood the enormous potential of the female market. Many approaches to this opportunity lack a true and in depth understanding of "what women want". Syren offer clear insight into this vital consumer sector, what drives their buying behavior and attitudes, and what you should be doing about it.
Marketing Director, Nissan GB